Research

Luxury sector slumbers in second half 2015

The 2015 real estate market in Phoenix took off in the first week of February 2015, but quieted down beginning in July to finish the year on a less exciting, steady-as-you-go pace.

Be you — every day and in every way

When it comes to differentiating yourself in the sea of solutions available to prospective clients, something I call “The YOU Experience” is what sets you apart.

When's the right time to reinvent your brand with a new logo

This year, major companies like Facebook Inc., Google Inc., StubHub and Airbnb have changed their logo and company branding. Is it time for your company to do the same?

Your mindset can be a competitive advantage in business, life

Author and entrepreneur Evan Carmichael wrote: “If there is something in common between the world's highly successful entrepreneurs ... it is their winning mindsets.” But what really do we mean by this term?

Change: Getting to there from here

As business environments change with new technologies, new competitors and new consumer preferences, many previously successful businesses falter.

How B Corps help companies do good, do well

What is business success? Profitability, right? But what if you have other aspirations for your business, such as promoting a social cause or helping the environment? Up to now, for-profit companies could not codify those non-financial objectives.

Landlord files: How to vet a rental application

After you have received an application and the application fee from your tenants, you will want to process the application in a timely manner. I ask tenants to notify their employers and previous landlords to expect my call so that I can process the application as quickly as possible.

Is big data always a big deal?

Much has been made of data analytics lately — arguably for good reason. These days we have access to more and more information and the tools that can help make sense of it. People are clamoring for big data — the bigger the better!

Is shopping good therapy? Depends what you buy

Some people go shopping for a lift when life delivers a blow to the ego, but that purchase may not make them feel better. Marketing researcher Monika Lisjak has found that depending on what people buy, they actually might make themselves feel worse and will perform worse on subsequent tasks.

Ashok Mishra: Helping subsistence farmers break the cycle of poverty

Ashok Mishra is driven to help better the lives of the 5.5 billion or so people who depend on subsistence farming to survive. The story of a farm entrepreneur lifting himself out of poverty to give his children a better future is Mishra’s own family story.