Research

Will loyalty hold up with money at stake? Professors of marketing and management weigh in on the changes.

Award supports supply chain professor’s research to develop coordination tool that connects humanitarian organizations and government bodies

Professor of Management Blake Ashforth delves into anthropomorphism in organizations — a double-edged sword.

Professors of marketing chew on the publicity stunt’s success and best practices for similar promotions on social media.

Assistant Professor of Agribusiness Lauren Chenarides says processors in emerging countries might find it hard to swallow World Health Organization proposition.

When do discoveries stop being headlines and start being a product on the shelf available for purchase? The short answer, according to John Marchica, faculty associate in the W. P. Carey School of Business and the College of Health Solutions, is approximately 10 years.

Professor of Marketing Naomi Mandel explains why we seek solace in 'retail therapy.'

A new theoretical study by Assistant Professor of Management Jonathan Bundy looks at why CEOs who become famous frequently see a drop in their company’s performance.

New research by Assistant Professor of Supply Chain Management Jonathan Helm finds information sharing helps patients and health-care efficiency.

New research by Assistant Professor of Food Industry Management Carola Grebitus shows consumers misinterpret meat labels, making them willing to pay extra for “natural” steak when they’re unfamiliar with the U.S. Department of Agriculture definition.