Using online referrals? Shoppers look for a fair share

What works best when you’re constructing an online referral program to attract new customers? One thing to watch is fairness, says Professor of Information Systems Yili (Kevin) Hong. According to him, equity is of particular importance when constructing online referral systems that give customers a chance to make referrals to folks they don’t know well.

Augmented intelligence vs. artificial intelligence

In the context of the central theme of the annual Workshop on Information Technology and Systems — to which I have the privilege of being the program co-chair this year — I want to share my thoughts on how academics and industry are reassessing the future role of intelligence.

Researchers find that ride-sharing service saves travel time, gas

A trio of Arizona State University researchers has quantified the “Uber effect” by completing the first study to prove that when the ride-hailing service enters an urban market, it reduces traffic congestion, cuts travel time, and saves gas for all drivers.

Lucky stars? Culture, distance impact online review ratings

Five stars, one star or something in between? Ratings you give a restaurant are likely affected by where you grew up, when you visited the eatery, and how far away that establishment is. What’s more, others look at how much emotion you express when evaluating the helpfulness of your critique.

New faculty: Each sees IS differently

The Department of Information Systems added three new faculty members this fall, each bringing distinct skills and knowledge to our undergraduate and graduate degrees. Meet Assistant Professor Victor Benjamin, Clinical Assistant Professor Kavous Roumina and Lecturer Phil Simon.

Network Readiness Index and the USA

As the 2016 Summer Olympics ends, with the United States of America at the top of the medal tally, it is time to also celebrate another achievement in the tech sector.